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2 comments

  • Official comment
    Joakim Wergeland
    • Community team

    Hi, and thanks for the suggestion! 

    IP-based marketing is definitely an interesting area, and we appreciate you sharing this with us. 

    To better understand your needs: How would you envision an integration with Fyr working in practice? Are you primarily thinking about seeing InZynk data in e.g. Ad Performance using similar metrics to what's already available within Ad Performance, or are there other use cases that would be valuable for you - e.g. different types of metrics to those that are already standard in Fyr? 

    We'd need to look into their API and what's technically feasible – but feedback like this helps us prioritize going forward, so once again thanks for the input! :) 

    Best,
    Joakim

  • Bølgen Media

    What i imagine, is being able to see based off IP addresses which companies are visiting our/client website(s). Either if InZynk data is integrated with Fyr, or as it´s own feature/service directly in Fyr. 

    This gives us valuable information that we can use to either reach out to those companies directly, or target ads for them specifically. In InZynk we can see which companies visit our website, which pages they visit, and how long they engage with each page. And we can also advertise display ads directly to their IP. Very valuable. 

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