See your Performance Max Search Term results in the Search Term Report

Performance Max Search Terms Now Included

You can now bring search-term data from Google Performance Max into Fyr, alongside Microsoft Ads, Google Ads, and Google Search Console. This gives you one unified view of every search query that drives visibility, clicks, and conversions across your channels.

What this update enables

1. A complete overview of your search landscape

See paid + organic + PMax search terms in one place. No more jumping between platforms or exporting spreadsheets.

2. Clearer cross-channel insights

Easily compare how the same query performs across:

• Performance Max
• Search campaigns
• Microsoft Ads
• Organic Search (GSC)

Perfect for spotting trends or new opportunities.

3. More transparency into PMax

Performance Max has long been a black box. With search-term visibility now in Fyr, you get the clarity you need to report confidently and optimize strategically.

Why this matters

This update makes Fyr the single place where you can understand the full intent picture behind your performance, regardless of platform. It strengthens reporting, improves decision-making, and helps you guide clients and stakeholders with real insight.