Tommy Hansen
- Total activity 97
- Last activity
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Activity overview
Latest activity by Tommy Hansen-
Tommy Hansen created an article,
Create a goal based on only organic or paid results
How to create a goal based on paid or organic results from social media data:Navigate to Goals & KPIsAdd a New Goal and select a social media objective, e.g., impressionsChoose either Organic or Pa...
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Tommy Hansen created an article,
Split organic and paid results
To view the number of results from paid or organic sources, hover over the desired date on the graph. The totals will appear in the box on the right.
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Tommy Hansen created a post,
Meta makes Advantage+ automation the default for new campaigns
Meta updated Ads Manager so Advantage+ automation is selected by default when creating new campaigns, nudging more advertisers into AI-driven targeting, placement, and creative optimization without...
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Tommy Hansen created a post,
GA4 adds 'AI Assistant' as a default channel to track ChatGPT, Gemini, and Claude traffic
Google Analytics 4 now classifies traffic from recognized AI assistants under a new 'AI Assistant' channel in the Default Channel Group, with sessions automatically tagged with medium 'ai-assistant...
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Tommy Hansen created a post,
Google Ads to retire Dynamic Search Ads in September, auto-upgrading to AI Max
Starting in September 2026, legacy features including Dynamic Search Ads, automatically created assets, and campaign-level broad match will be automatically upgraded to AI Max for Search. Migrate p...
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Tommy Hansen created a post,
Google ends FAQ rich results in Search
As of May 7, 2026, FAQ rich results no longer appear in Google Search; the FAQ search appearance, rich result report, and Rich Results Test support will be retired in June, and Search Console API s...
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Tommy Hansen created a post,
New Channel in Fyr: Matomo
Matomo Is Now Available as a Channel in FyrMatomo is now available as a channel in Fyr, bringing your website analytics data directly into the platform alongside your other marketing data.What does...
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Tommy Hansen created a post,
CSV Export Available
You can now export data directly from your Custom Dashboards as a CSV file.How it worksThe export is widget-based, meaning you choose exactly which data you want to download rather than exporting a...
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Tommy Hansen created a post,
Auto added AI voiceover to Performance Max
Google Ads to auto-add AI voiceovers to Performance Max videosGoogle is rolling out AI-generated voice-overs for Performance Max video ads, creating audio from existing headlines and descriptions a...
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Tommy Hansen created a post,
Cross-Area Metrics in Fyr
Calculate Cross-Area Metrics in Fyr! No More Spreadsheet WorkaroundsIf you've ever found yourself exporting ad spend data from Meta Ads or Google Ads into a spreadsheet just to combine it with conv...